Monday, 19 November 2012

SWOT Analysis


To film our documentary successfully, we need to know what we are going to come up against when filming, in terms of Strengths, Weaknesses, Opportunities and Threats. We have done a quick SWOT analysis to outline the factors which we will need to take into consideration when planning and filming our documentary.

Strengths       - Sam knows the family extremely well
- They live in Sams street
                        - He can get close and ask tricky questions
                        - We will be putting a positive spin on both boxing and teenage dads
                        - It has a happy ending
                        - Good length of time to explore

Weaknesses   - Sam may be too close that he begin to be one sided
- We can only go by what Craig tells me
                        - May be hard to get info on such a hard part of his life

Opportunities – There are lots of opportunity for actuality
                        - Family interviews and opinions (how they’re affected too)
                        - Lots of archive (photos)
                        - Sam could get involved as a presenter to make it more personal

Threats           - Mothers side
                        - Consent for filming Taylor (would we need both sides?)
                        - We only have one side of the story

Looking at this analysis we believe the Strengths and Opportunities outweigh the Weaknesses and Threats. We will make sure that if Sam does become the presenter, he will stay unbiased and remain the  interviewer rather than the friend. We can use family members to add depth to the interviews and story rather than just asking Craig. By using other characters we can get a sense of how things happened rather than just be told. Hopefully by having Sam ask the questions, Craig will not be afraid to open up and tell us how he felt etc. Although we only have one side of the story, its unimportant because the story is about Craig and how his life has changed, we do not necessarily need the mothers side of the story because we aren't investigating how her life has changed

Providing we keep these factors in mind throughout and plan around them, this documentary will be a success, and hopefully get across our message that teenage fathers shouldnt be stereotyped the way they are.

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